Crowdfunding: A Guide to Raising Capital on the Internet (Bloomberg Financial)

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A groundbreaking book on the growing trend of crowdfunding

Crowdfunding has gained considerable traction over the last few years. By combining the Internet/social media with equity-based financing, it is poised to usher in a new asset class that will change how early stage and small business financing transactions are consummated. Author Steven Dresner, Founder and CEO of DealFlow Media, understands the nuances of how crowdfunding can help companies gain much needed access to capital, and now he shares those insights with you.

Engaging and informative, this book will serve the needs of a global audience comprising entrepreneurs, financiers, and other professionals. It skillfully addresses the market dynamics that are catapulting crowdfunding into the mainstream and explores essential issues ranging from planning an online campaign, post-transaction management, and business planning to securities law and tax issues.Puts the business of crowdfunding in perspective with a look at the current marketplace, overview of important data, and legitimate concernsExamines effective techniques for communicating with the crowdDetails equity-based financing and other sources such as debt instrumentsContains contributions from a wide array of individuals involved in the worlds of finance, law and accounting, social media, marketing, as well as DealFlow Media's own staff

Crowdfunding affords-start ups and other smaller businesses better access to capital via the Internet/social media. It also allows an investor of any size to back a business of their choosing. This new book will show you what this process entails and how it can benefit everyone involved.

Product Details

  • Series: Bloomberg Financial
  • Hardcover: 272 pages
  • Publisher: Wiley; 1 edition (March 10, 2014)
  • Language: English
  • ISBN-10: 1118492978
  • ISBN-13: 978-1118492970
  • Product Dimensions: 6.3 x 0.9 x 9.3 inches
  • Shipping Weight: 1.1 pounds

Customer Reviews

I would highly recommend this book to anyone who is looking to the …

 on May 5, 2014
By Carol Galanty
From an entrepreneur’s viewpoint, this book has been very helpful in cutting through the confusion surrounding the Crowdfunding industry. In such a rapidly changing environment, having access to such a comprehensive tool has been essential. I would highly recommend this book to anyone who is looking to the Internet to raise capital.

Detailed and current

 on April 27, 2014
By Terry Stoupa
Perhaps the most authoritatively detailed and current book available on this rapidly changing industry. Suitable for those new to the current and future vision of the Jobs Act. Seasoned Jobs Act and Crowdfunding followers will find many nuggets of good information too.

The best book written on crowdfunding to date

 on May 14, 2014
By Zachary Miller
Let me start with a disclaimer that I’m biased here. I’ve known Steve for the past year or so and am a big fan of what he’s accomplished at He was kind enough to allow my partner and me to contribute the Afterword of Crowdfunding: A Guide to Raising Capital on the Internet.

The Best Book To Date on The Topic of Capital Raising on the Internet

 on May 14, 2014
By Michael M NY NY
I picked this book up to get a clearer understanding of the what it takes for growing companies to raise capital and the rules that go along with that. Whether you are a company raising money, a new firm looking for start-up capital, an investor considering investing in a company, or an internet funding portal looking to launch, this book is indispensable to know the rules and regulations that need to be followed, in addition to techniques to improve your chances of getting funded.

A detailed overview of the equity crowdfunding space

One person found this helpful.
 on March 22, 2014
By Peter Thomson
Equity crowdfunding has been around in the UK for a few years and is rapidly emerging in the USA as a source of early stage startup capital. This book includes contributions by many industry players and the book goes into considerable detail. It’s probably too heavy for a casual reader that’s just flirting with crowdfunding. But for an entrepreneur, investor or advisor who wants to take the investment crowdfunding space seriously, then this book is perfect.

Avoid getting lost in the "crowd"

One person found this helpful.
 on May 23, 2014
By Rob
As I hear and read about more and more financing deals being featured online I felt that it was finally time to educate myself on the topic. This book stood out to me because I recognized the names of several contributors. It is an easy read and what I learned is extremely valuable. For anyone looking to understand more about this new world, this book is a great way to start.

Definitely a must have for any entrepreneur.

 on June 16, 2014
By genna garcia
This book is useful for understanding trends in crowdfunding as well as the rules for raising capital online. The insights that Steven brings to the table are extremely useful. If you are an investor or a start-up looking for the tools used from other crowdfunding campaigns this book has all the fundamentals you need to get started

Very good read

 on May 22, 2014
By Amanda Harris
New and exciting topic + excellent group of contributors = A really great book. I highly recommend this title to anyone looking to learn about equity crowdfunding.

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