Crowdsourcing For Dummies

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Give your business the edge with crowd-power!

Crowdsourcing is an innovative way of outsourcing tasks, problems or requests to a group or community online. There are lots of ways business can use crowdsourcing to their advantage: be it crowdsourcing product ideas and development, design tasks, market research, testing, capturing or analyzing data, and even raising funds. It offers access to a wide pool of talent and ideas, and is an exciting way to engage the public with your business.

Crowdsourcing For Dummies is your plain-English guide to making crowdsourcing, crowdfunding and open innovation work for you. It gives step-by-step advice on how to plan, start and manage a crowdsourcing project, where to crowdsource, how to find the perfect audience, how best to motivate your crowd, and tips for troubleshooting.

Product Details

  • Paperback: 378 pages
  • Publisher: For Dummies; 1 edition (May 28, 2013)
  • Language: English
  • ISBN-10: 1119940400
  • ISBN-13: 978-1119940401
  • Product Dimensions: 7.4 x 0.8 x 9.3 inches
  • Shipping Weight: 1.5 pounds

Customer Reviews

Five Stars

2 people found this helpful.
 on February 8, 2015
By italodude
quik delivery great info!

Four Stars

One person found this helpful.
 on February 11, 2015
By Charles Trost
It’s very informative and written so as to be very understandable.

The best way to learn about crowdsourcing

4 people found this helpful.
 on December 27, 2013
By Teresa Meek
If you’ve heard the buzz about crowdsourcing and crowdfunding but aren’t sure how it works or how it can help you, then Crowdsourcing for Dummies is the book for you. It explains in clear, concise English who used crowdsourcing and how and why they use it. The author examines the subject not just from the perspective of those looking to crowdsource a project, but from that of crowdsource workers as well, which is important if you want to attract people to your project.

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