Simplifying Design & Color for Artists: Positive Results Using Negative Painting Techniques

Amazon Price: $29.99 (as of November 30, 2017 9:10 PM – Details). Product prices and availability are accurate as of the date/time indicated and are subject to change. Any price and availability information displayed on the Amazon site at the time of purchase will apply to the purchase of this product.

When you become a better designer and colorist, you become a better painter.

Painting doesn't have to be complicated to be good. In fact, it shouldn't be. Artist and best-selling author Linda Kemp (Watercolor Painting Outside the Lines) bypasses all the complexities of design and color to focus on a fresh, simplified strategy for success that features negative painting–a method that uses the space around your subject to help define it.

Improve your painting step by step with projects and exercises that will help your work stand out from the crowd. With Simplifying Design & Color for Artists, you'll learn:Strategies for creating simple yet effective compositions, focusing on the relationship between shape, space, and color.Useful tips on color–how to simplify it, mix your own, and work with value, hue and intensity.Techniques for designing with shape: size and edge, layering, and building dimension and movement.18 step-by-step projects in watercolor and acrylic. The approach may be simple, but your art will be spectacular!

Product Details

  • Hardcover: 144 pages
  • Publisher: North Light Books (November 30, 2013)
  • Language: English
  • ISBN-10: 1440325235
  • ISBN-13: 978-1440325236
  • Product Dimensions: 8.2 x 0.8 x 10.9 inches
  • Shipping Weight: 1.8 pounds

Customer Reviews

Refreshing new way of understanding foundational painting skills

89 people found this helpful.
 on December 4, 2013
By Anne P.
I’ve been a professional graphic designer for nearly 20 years, and recently have gone back to my first love, fine art. I smugly thought there wouldn’t be too many books that could teach me the concepts of color theory better than I knew from college and work experience, but I’ve learned that once you change the medium, the core artistic concepts shift a bit too. The way to compose for graphic work is vastly different than it is for fine art. The same is true for how your artistic eye ‘sees’.

I like it

35 people found this helpful.
 on December 16, 2013
By Mownley
Negative space is another way of painting using design and color , and that maybe nothing new ,i think its a great way to paint and think about your art in another way.the book cover is beautiful and the pages inside are easy to understand and step by step. You can imagine using this technique in your own art and find it freeing new and exciting.I would recommend this book . The author I think explains color ,design and technique well and seems to want there readers to use this technique instead of how some art tech books seem to just be an advertisement of there own art work claiming to teach you nothing. The book I think would be great for beginner artists and advanced artists who wants to rethink and imagine something new.

Simplifying Design

27 people found this helpful.
 on May 20, 2014
By Fern Phillips
The book was not as much about design as the title suggests. I did get some design tips that were helpful, like repeating shapes, relationships of line and overlapping frames. However I was disappointed in the exercises, either they were too simplistic, such as recreating composition plans (copying), or too complex with no explanation, as in the preparatory sketches.

Nice Book

20 people found this helpful.
 on December 30, 2013
By Florence E. Fessler
I love this artist, but was hoping for more pictures of different paintings. It is very much like the previous book I bought entltled “Painting Outside The Lines,” which I love. This book has nothing really new. Of course, the title does say design and color, so maybe I should have researched more and realized that I didn’t need this book. If you are looking to learn about design and color, this is probably a great book for that. Linda also has CD’s out that are great !!

negative spaces

9 people found this helpful.
 on January 11, 2014
By nanar
I am familiar with some of this authors ideas and expanded on them for a long time now and thought that this book would be an expansion of her work. It is in the way h er work is shown in the illustrations,but I would not recommend this to a beginner because the instructions are not as consistent in their presentation as they could be. There are wonderful ideas lurking in the book if you know where to look and know something about painting, so I am enjoying it from that standpoint.

Useful Directions for layering color to create depth and intensity

8 people found this helpful.
 on April 15, 2014
By Jane Guyton
Overall very well done; good illustrations and directions. However, in some cases I was left wondering — so which color and shape went on first? This was described well in the initial part of the book, but not so much later on. I would have loved some different subjects from leaves, branches and fish. Just a small detraction from a very good how-to book.

Forget your preconceived notions..

24 people found this helpful.
 on December 21, 2013
By Kindle Customer
Linda truly makes it worthwhile to step out of your comfort zone. For those who need paced instruction to

I like review material presented in new ways and after Linda …

One person found this helpful.
 on August 27, 2015
By arts&letters
I am a professional artist but, surprise, I don’t know everything. I like review material presented in new ways and after Linda Kemp gets us thinking about shape, design and color she has specific techniques to revitalize anybody’s work. I don’t work in watercolor, but adapt her concepts to underpainting pastel and to acrylics. Artists, especially newbies, want to blow off design and get to the fun. However, design is All.

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