The Crowdfunding Revolution: How to Raise Venture Capital Using Social Media

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“The declaration of independence for our industry!”
—MAT DELLORSO, WealthForge Inc.
“The Crowdfunding Revolution should be on the mandatory reading list for everybody active in the industry or for everyone who’s planning to be.”
“Kevin Lawton and Dan Marom have done a great job. . . . A must-read for everybody entering the field of crowdfunding!”—GIJSBERT KOREN, Smarter Money
“We recommend this book highly to anyone who is fascinated by this new methodology for funding projects and endeavors. . . . A wonderful read.”
“Read this book if you want to catch the next wave!”
—FRED BRYANT, WealthForge Inc.
“A must-read for anyone interested in the early stage funding process.”
“The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.”
“The Crowdfunding Revolution offers fundraising inspiration for small business owners and aspiring entrepreneurs.”
Since the day the first human being approached a prospective investor, the province of capital allocation has been controlled by a small and entrenched minority.
All this has changed. Now, the power of the Internet—particularly social media—enables anyone to connect with more investors in less time than it used to take to connect with one. The investing pool is open, everyone is in—and The Crowdfunding Revolution shows how to get to the forefront of the new world of venture financing.
This groundbreaking guide explains how the explosive growth of connectivity is obviating human-to-human networks and centralized planning of capital allocation—and describes how crowdfunding can be used to tap into a “collective intelligence” for far superior results.
Providing a wealth of information that will make your crowdfunding efforts more efficient and productive, the book is organized into three thematic sections:
THE ROAD HERE: A thorough overview of what crowdfunding is—and how and why this radical new approach is replacing traditional means of venture financing
THE CROWDFUNDING CAMPAIGN: Proven methods for marketing to the crowd, setting clear objectives, building a crowdfunding team, and communicating in a way that inspires action
THE ROAD AHEAD: The crowdfunding ecosystem, intellectual property issues, mining collective IQ, new investment models, and regulations

More than 2 billion people globally are now active online—and that number is guaranteed to grow at an extraordinary rate. The Crowdfunding Revolution explains all the ins and outs of raising investment capital by using social media and new technologies to draw small sums of money from an almost countless number of sources.
Organic. Transparent. Decentralized. This is crowdfunding. This is the future. Read The Crowdfunding Revolution and become the first expert in your crowd on this radical new approach poised to supplant age-old venture financing methods.

Product Details

  • Hardcover: 224 pages
  • Publisher: McGraw-Hill Education; 1 edition (December 4, 2012)
  • Language: English
  • ISBN-10: 0071790454
  • ISBN-13: 978-0071790451
  • Product Dimensions: 6.4 x 1 x 9.3 inches
  • Shipping Weight: 1.2 pounds

Customer Reviews

Do yourself a favor and read this book

6 people found this helpful.
 on January 14, 2013
By Bill’s Kindle
Reading this book feels like reading tomorrow’s newspaper. Kevin and Dan are like modern-day Nostradamus’. They are among the first to recognize this new trend in raising money. Conveniently, they decided to write a book about it.

Best of the Lot

8 people found this helpful.
 on March 9, 2013
By Penelope of Chicago
A cottage industry has arisen around crowdfunding campaigns. Having purchased and read 6 of the leading ones on amazon’s site, I can say that this is, hands down, the best one out there. In addition to the most useful advice I’ve found on doing a crowdfunding campaign, the author sets this advice in the fuller context of how companies get funding. His insights into the world of venture capital and its inevitable demise are eye-opening.

THE book on Crowdfunding, the future of startups, and the Tech Economy in general

4 people found this helpful.
 on November 25, 2013
By Todd Nordland
This book is bursting with ideas, tied together brilliantly. The authors are not content to lay out the past, present and future of crowdfunding, including the architecture of platforms to support it, They also busily being iconoclasts, breaking down rigid “incumbent” attitudes, technologies and practices, and identifying the flaws and frauds that the old world of technology and finance contain and encourage. This is also a book of “futurism”, predicting near- and even long-term innovations and change. I highly recommend this to technologists of all sorts… this is how your next successful venture will be run and funded, and the brave new world may be better than the “Dilbert” world we are leaving behind. Forget “execute, execute, execute”… now it is “pivot, pivot, pivot”. Thank you, Kevin and Dan.

Fantastic read – the authors are true visionaries

3 people found this helpful.
 on November 24, 2013
By V
As a startup gal, I know how challenging the startup environment is. This book nails it across the board! Whether it’s financing or getting your good ideas in front of the right people, the authors obviously draw on a ton of experience and prolific research for one of the best reads out there on development of early stage companies. The content is about much more than crowdfunding and has a solid economics and social networking perspective. College business courses should add this book to their required reading lists!

Eye opening introduction to crowd funding

2 people found this helpful.
 on August 12, 2013
By Amazon Customer
This nicely researched book provides a good analysis into the next generation of funding and startups that uses the connections through social media to raise funds and reach customers. It covers the limits of current VC system – especially the inefficiency of VC’s meeting and reviewing all the entrepreneurs. Through crowdfunding, the entrepreneurs build an interested community and customer base and develop symbiotically with their businesses. The newer economic model supports a full scale of potential new businesses from very small to larger than any existing today.

Very informative read

3 people found this helpful.
 on January 17, 2013
By Jholly
This book provides a wonderful overview into the world of crowd funding. The information is great for someone who just wants the basics of crowdfunding principles but also provides deeper insights for those more expert social fundraisers

Best book on market about Crowd-Funding…they know what they are talking about

2 people found this helpful.
 on August 21, 2013
By EYellen
Starting a crowd-funding strategy for the non-profit I work for I looked at all of the books out there and this book was the top of the market. Kevin and Dan do a detailed job of explaining the history of crowd-funding, why it will take over many industries as the new and only way to bring communities together around certain causes and go through strategy and future. It’s so well written, very detailed and incredibly socially innovative. They are fair in their assessments of platforms, strategies and campaigns. Can’t wait to see what else they come out with!

break through material

One person found this helpful.
 on December 17, 2013
By yossi ghinsberg
these guys are on to something, the book is full of eye opening, paradigm shifting substance. the transition of financing and investment from the controlled, self-absorbed big business monopoly to the crowedfunding model is nothing less than revolutionary, Dan and Kevin show us the horizons of a new world and a new dawn. Moreover it is a good read too with lots of background information to give real base for understanding the environments and the evolution of processes. An idea that it’s time has come no army can stop – well crowedfunding is that timely idea and this book is an instant classic for any person that is involved in impacting the world.

This Book is How A Crowd-Funding Book Should Be: Useful and Accessible

5 people found this helpful.
 on January 29, 2013
By Stelian Popa
Just finished reading “The Crowd-Funding Revolution” book…

Great book to read!

One person found this helpful.
 on November 22, 2013
By Yeyen Gunawan
This book gives an excellent big picture perspective of crowdfunding on par with books from Malcom Gladwell or Clay Shirky! I recommend reading it if you’re looking for funding or want to be an investor in startups.

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