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Kickstarter and other crowdfunding sites are a great way for inventors, entrepreneurs and creatives to reach out to their audience for financial support for their projects before they make anything. This book simplifies the process and makes it easy to create a campaign that will present your project in the best way. Combining business, marketing, and communication research, Sean Akers offers a straightforward guide to creating a crowdfunded project. Written for the artist or the entrepreneur, The Secrets of Crowdfunding presents a direct route for projects to move from concept to reality. The book will demonstrate for readers how to budget for success, set financial goals, develop rewards, create the campaign page, present the campaign video, organize content, engage supporters, promote the project and get the most out of the campaign. This book cannot tell you if people will like your idea. But if they do like it, this book with help to ensure that project creators have planned and budgeted correctly and are able to deliver their project without compromise.
Paperback: 72 pages
Publisher: Sean Akers (November 28, 2012)
Product Dimensions: 6 x 0.2 x 9 inches
Shipping Weight: 5.6 ounces
5 people found this helpful.
on December 12, 2012
By L. Robinson
Reading “The Secrets of Crowdfunding” took less than an hour to read, an easy read – nonetheless it is chocked full of excellent points and key concepts covered in practical nutshells. Sean Akers has made his crowdfunding experience and wisdom accessible to people from detail-oriented geeks to artists allergic to dense print. If you are even vaguely thinking of using crowdfunding – of any type – get this book!!
Concise and complete
on December 27, 2013
Well written outline identifying most all you need to do to put together a good Kickstarter page….not great….but certain better than the average pages…best used to cover / identify the basic elements….not necessarily the first book with regards to strategy, pitch marketing or what you need to do to drive traffic
Required reading for anyone about to launch a crowd-funding campaign …
on June 30, 2014
Required reading for anyone about to launch a crowd-funding campaign. It demystifies some of the more vexing questions, particularly the all-important $$$. Worth the investment of your money and your time.
on November 19, 2014
5 people found this helpful.
on December 11, 2012
This book is so comprehensive and well laid out — it really does reveal the “secrets” of crowdfunding. Sean breaks down how a kickstarter campaign can be successful in basic, easy to grasp steps. There’s so much in here I never would have thought of — but makes so much sense. If you’re starting a kickstarter campaign for something, (movie, short, product, etc.), this book is probably the best money you could spend beforehand. Or if you’re nervous about meeting your goal, read this book to give you more confidence in how to get your project successfully funded. Awesome!
Great resource for people wanting to start a Kickstarter
3 people found this helpful.
on April 13, 2013
By Phil Poccia
This was a great book! It definitely helped me and gave me much needed guidance on how I want to make my KIckstarter later this month. It has tons of tips and ideas I never thought of.
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