Writing That Works; How to Communicate Effectively In Business

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Writing That Works will help you say what you want to say, with less difficulty and more confidence. Now in its third edition, this completely updated classic has been expanded to included all new advice on e-mail and the e-writing world, plus a fresh point of view on political correctness.
With dozens of examples, many of them new, and useful tips for writing as well as faster on a computer, Writing That Works will show you how to improve anything you write:Presentations that move ideas and actionMemos and letters that get things donePlans and reports that make things happenFund-raising and sales letters that produce resultsResumes and letters that lead to interviewsSpeeches that make a point

Product Details

  • Series: Writing That Works: How to communicate effectively in business
  • Paperback: 193 pages
  • Publisher: Collins Reference; 3rd revised edition (August 22, 2000)
  • Language: English
  • ISBN-10: 0060956437
  • ISBN-13: 978-0060956431
  • Product Dimensions: 5.3 x 0.5 x 8 inches
  • Shipping Weight: 5.6 ounces

Customer Reviews

I don’t want my competitors to read this book

105 people found this helpful.
 on October 17, 2000
By Andrew J. Neff
This was a terrific book which I would recommend to all of my clients, colleagues and friends — but not to my competitors. It gives too many good ideas on how to get your message across effectively, succinctly and clearly.

A Communications Handbook for Managers

38 people found this helpful.
 on January 12, 2001
By DiverDjango
If Strunk and White had gone to business school, this is the book they would have written. It’s an antidote to the interminable memo, the pointless presentation, and the endless e-mail.


12 people found this helpful.
 on June 30, 2013
By SeanPen
I am wordy, because I think it makes me sound smarter. This book tells me to get to the point and stop wasting the readers time. This book is a wonderful resource for anyone who struggles to write effectively in business whether its emails, notes, or on cocktail napkins.

Elements of Style for MBAs

9 people found this helpful.
 on December 29, 2002
By C. Ryan
This expanded version of an earlier edition of two seasoned advertising executive’ original writing guide is something like Elements of Style, but aimed squarely at someone writing for business purposes (e.g., one of the ten chapters is “Asking for Money”. There is a useful afterword describing a dozen more books to help you write better. Recommended as a good starting point for any business person wanting to write more effectively.

An invaluable aid throughout one’s business career

17 people found this helpful.
 on January 5, 2001
By Sunny Misser
Communicating the `right’ way is fundamental to business success. Writing That Works offers readers several `right’ ways to written communications. It is different from other guides in several ways:

A Book that Works

8 people found this helpful.
 on October 12, 2000
By dmd
This is a highly effective, easy-to-understand work that has significant benefits for anyone involved in business communications. The section on e-mails is particularly helpful given the increasing prevalence and lack of guidance/rules for this form of communication. Hearty thumbs-up!

Writing That Works – It Really Does Work

9 people found this helpful.
 on March 20, 2007
By Glenn Gallagher
Writing that Works, by Kenneth Roman, is a great, great, book on how to improve your writing on the job. Even if the only writing on your job is to reply to an occasional e-mail, this book will improve your writing immensely. This is one of the top three writing for the job guides I’ve read (out of dozens), right up there with “Plain English at Work”, and “The Elements of Style”.

this book should be on everyone’s desk or Kindle. …

2 people found this helpful.
 on July 12, 2016
By Lee Caraher
this book should be on everyone’s desk or Kindle. Effective writing is the new digital divide and Roman’s classic helps anyone who wants to make an impact write well, quickly and decisively. Give it to your recent graduate.

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